How Marxi Scores Your Business

Marxi is Brevard SEM's proprietary visibility intelligence system. She was built to read the open web the same way search engines and AI answer systems do, score what she finds, and tell you the truth about where your business stands. When you run a scan, Marxi checks how your business appears across Google, Bing, DuckDuckGo, ChatGPT, Claude, Gemini, Perplexity, Apple Maps, Siri, Amazon Alexa, and every major index or AI surface that shapes what a buyer sees before they ever click a link. Each surface has different rules for who gets surfaced and who gets cited. Most businesses are invisible on at least two of them. The scan tells you exactly which ones.

1. You give Marxi a target. Your company name, your website, and optional context about your industry or what you sell. The more specific you are, the sharper the competitive read. A security check runs quietly in the background so the tool stays clean.
2. Marxi reads your website the way machines do, not humans. She pulls your page titles, heading structure, and the technical signals that tell Google whether to trust your content. She also checks whether AI crawlers can access your site at all, and whether you have the markup and configuration that serious operators set up in 2025 and 2026.
3. Marxi looks for outside proof. Search engines and AI systems trust businesses that other websites mention consistently and accurately. She searches the open web for references to your business name, counts independent sources, and flags where your name, address, or phone number is inconsistent across directories. The scan shows you a preview. The full source map is reviewed by a strategist on your session.
4. Marxi benchmarks your market position. Using your industry and the footprint she finds, she estimates who else owns the conversation in your space and where you rank among them. She identifies the leader, the gap between you, and the difficulty of closing it. The full competitive breakdown with every named player is reserved for the strategy session.
5. Marxi builds four scores and a Visibility Index. Search Engine Visibility. AI Answer Engine Visibility. Trust Signals. Competitive Position. Each score has a plain written reason behind it. No jargon, no black box. Just what we found and what it means for your business.
6. What you see here is a surface scan. The scores are real. The interpretation is real. But the full fix list, the complete citation map, the live AI probe results across all nine surfaces, and the week-by-week plan to close the gap on your competitors, those live in a strategy session with our senior team in Melbourne. That is where the work actually starts.